Coffee Conversations: Morgan Eckroth on Judging Coffee Competitions
The 2022 U.S. Barista Champion and social media star on taking a break from competing, becoming a judge, and what it’s like being on the other side of the clipboard.
Coffeewashing, noun. When coffee companies deceive or mislead the public about the positive social, economic and environmental impact of their products or actions.
Coffee companies love to fund projects that look good in press releases and impact reports. However, corporate philanthropy is mostly a shield to deflect criticism, protect power, and avoid regulation.
Nespresso leans heavily on its sophisticated spokesperson, but George Clooney’s multi-million-dollar role does more than just sell frothy coffees.
Putting coffee grounds into shoes and luxury watch straps isn't sustainable—it's a distraction.
The coffee industry creates emissions and carbon offsets won't save us.
Plastic pods full of cheap coffee—why are these things considered sustainable?
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