The United States has long been at the centre of the global coffee industry. But as policies shift under the Trump administration, that dominance is under threat.
For paid subscribers: What Starbucks’ CEO Brian Niccol’s meeting with Robert F. Kennedy, Jr. says about the company’s embrace of coffee’s wellness trend—and the trend’s darker side.
The International Coffee Organization thinks people will be drinking more coffee at home, a Starbucks manager claims he was instructed to retaliate against pro-union workers, and the tipping point for massive climate change-caused loss of coffee production is approaching.
Plus, the end of PBR’s hard coffee experiment.
Read about all this and more over at Fresh Cup Magazine:
I'm the creator and writer of The Pourover. Based in Scotland, I have over a decade of experience in the specialty coffee industry as a barista, roaster, and writer. Ask me about coffeewashing.
